Cape Mist Foods (PTY) Ltd

About Us

Cape Mist Foods (PTY) Ltd

Cape Mist Foods (PTY) Ltd is a trusted South African company specializing in the manufacturing and global supply of premium Brazilian sugar. With extensive industry experience and a commitment to quality, we serve importers, wholesalers, distributors, and other B2B buyers across international markets.

We are dedicated to delivering high-quality products, competitive pricing, and reliable export services. Our experienced team works closely with clients to ensure timely deliveries, consistent supply, and long-term business partnerships built on trust, professionalism, and customer satisfaction.

Services We Offer

We manufacture and supply Brazilian Sugar to importers, wholesalers, and distributors worldwide, providing reliable B2B supply solutions with professional service.

Cape Mist Foods (PTY) Ltd
Cape Mist Foods (PTY) Ltd

High Quality Production

We provide high-quality Brazilian Sugar that is carefully processed and packed to meet international quality standards for global buyers.

Cape Mist Foods (PTY) Ltd

Lead Time Assurance

Our efficient production and shipping process helps ensure timely order fulfillment and reliable delivery schedules.

Cape Mist Foods (PTY) Ltd

Reliable Service

We are committed to providing dependable customer support and maintaining long-term business relationships through consistent service.

Cape Mist Foods (PTY) Ltd

Low Cost

By offering competitive pricing and efficient sourcing, we help businesses purchase quality Brazilian Sugar at cost-effective rates.

Management CAPE MIST FOODS

Tim Fry

Executive Director

Tim Fry started his career at Cadbury Schweppes in 1988. During his time with the company, he held several key leadership positions, including General Manager for the Schweppes Bottling Company in Mozambique, General Manager Export & Food Services for Cadbury South Africa, and Country Manager for multiple Sub-Saharan African markets.

Following the acquisition of Cadbury by Kraft Foods, Tim was appointed General Manager for Central East Africa. Over the next three years, he successfully doubled the size of the Cadbury and Kraft business across the region through strategic market expansion and strong commercial leadership.

More recently, Tim has served in executive leadership roles at Danone Southern Africa as Director for African Expansion and later as General Manager of Mayo Dairy, bringing decades of international FMCG experience and business development expertise.

Sergio Leao

Senior Consultant

Sergio Leao began his career in 1984 in auditing and commodity trading across Brazil and South Africa. In 1996, he joined Colgate Palmolive South Africa as Regional Export Manager, where he built an impressive international career spanning more than 15 years.

Throughout his career, Sergio held several senior leadership positions, including General Manager for West Africa based in Ivory Coast and the first African Expansion Director for Danone Southern Africa. He successfully introduced the first shelf-stable yogurt into major African markets, including Angola and Mozambique.

After Danone, Sergio became the first Managing Director of AVI International, where he tripled the international business to R1 billion within three years. As the founding member of FMCGSEARCH, he has also provided strategic consulting services to leading companies including Clover, Tetra Pak, Danone, and several private equity groups.